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List of the catalog of this article:

• 1, What is the entity in the conference and exhibition management information system
• 2、What are the user roles of the exhibition site management information system
• 3、 What is conference and exhibition customer relationship management?

What is the entity in the conference and exhibition management information system

External entities, also known as "external items", refer to entities that exist independently of the system but are connected to the system.

The entity in the two components of information refers to the object of investigation in the element of investigation. The source, carrier and destination are the three components of information. Generally speaking, the source of information is the source of information. In short, the place where information is generated is the source of information.

Entities are things that exist in the objective world and can be distinguished from each other. Entities can be people, objects, or abstract concepts. For example: employees, students, teachers, courses, etc. are all entities. The seventh doll of the Xuehua Qijing Rose Girl series. The name of the 35th episode of the comic serialization is public, and the artificial elf is unknown.

Entity: represents a discrete object, which represents objects in life that exist objectively in the software system, such as people, animals, objects, lists, departments, projects, etc.The same type of entity constitutes an entity set. The entity set is represented by a rectangular box, and the entity name is written in the rectangular box. Attribute: It is all the characteristics of the entity.

What are the user roles of the exhibition site management information system

1. In addition, users also play the role of promoters and trainers of the information system. They can introduce the advantages and value of the system to other users, and conduct training and knowledge transfer with the team to ensure that users can make full use of the functions and features of the system.

2. System owner. The role is the management class. For large and medium-sized information systems, the system owner is usually a middle or senior manager. For small systems, the system owner may be a middle manager or a supervisor.They are only interested in the results. System user. Roles are divided into internal system users and external system users.

3. Create user roles: According to specific business needs, administrators can create different user roles in the system, such as administrators, operators, ordinary users, etc.

4. Management - Responsible for setting goals, managing the team, formulating strategies, supervising implementation, etc. Technical Engineer - Responsible for technical support, system maintenance, data security, etc. Other support personnel - such as finance, human resources, administration, etc.

What is conference and exhibition customer relationship management?

1. Exhibition customer prediction predicts the possible service expectations and subtle changes in exhibition behavior of customers in this conference and exhibition activities, under various market changes and marketing activities, so as to serve as the basis for customer management decision-making, and at the same time It is the starting point for further collecting customer information and needs.

2. Exhibition customer relationship management is a marketing strategy that values customer experience and satisfaction. It focuses on establishing and maintaining good relationships with potential customers and existing customers.

3. The interests and expectations of the enterprise are also entirely based on the customer's satisfaction with the enterprise.Analysis: The idea of Customer Relationship Management (CRM) originated in the United States. In the early 1980s, there was a so-called "Contact Management" - specialized in receiving Gather all the information between the customer and the company.

4. The implementation of customer relationship marketing at the conference and exhibition refers to a series of marketing activities to promote customer satisfaction and loyalty by establishing and maintaining a good interactive relationship between customers in conference and exhibition activities.

5. Keeping loyal old customers is the most valuable asset of an enterprise. Many studies show that the cost of developing a new customer is many times higher than the cost of retaining an old customer, and the profit brought by an old customer to the enterprise is many times higher than that of a new customer.

6. Common customer relationships in conference and exhibition customer relationship management include: New customer relationship: New customer refers to customers who participate in the exhibition or cooperate with the company for the first time. When establishing relationships with new customers, it is necessary to understand the needs of customers and provide professional services and support to build customer trust and loyalty.